Name: The Indie Founder's 40-Fix Conversion Workbook
Brand: BeginThings
Price: 299 INR
Availability: InStock

"super actionable, implementing tomorrow."
— Manish Bhusal, founder of PostDew (first paid audit, 2026-05-11)

What's inside

8 categories, 5 fixes each, 40 fixes total. Each fix is short, specific, and shippable.

1. Hero & First Impression

Vague hero ("we help businesses grow")
Missing subheading under H1
Hero CTA looks like a nav link
"About us" hero on homepage
Hero scroll-jacking or parallax

2. CTA Buttons

"Get Started" generic CTA
One CTA buried below fold
Tiny mobile CTA touch target
No microcopy under the CTA
Two competing CTAs same weight

3. Trust & Social Proof

Generic "5-star rating" badge
Testimonials below fold only
No refund policy stated
"10,000 customers" without proof
No founder photo or face

4. Pricing & Money Clarity

"Contact us for pricing" filter
Pricing on a separate page
Hidden tier limits
USD-only or INR-only for global
No annual/monthly toggle

5. Form Friction

Asking for too many fields
Required fields hidden until submit
Tiny mobile inputs (iOS zoom)
Generic "Submit" button
No confirmation page after submit

6. Mobile Flow

Burger menu hides primary CTA
Hero text under 16px on mobile
Long copy without section breaks
Phone number not clickable
WhatsApp link buried in footer

7. Lead Magnet Match

Free PDF unrelated to paid offer
"Subscribe to newsletter" generic CTA
Email opt-in without value prop
Confirmation page wastes the moment
No follow-up email automation

8. Page Speed & Tech

Hero image over 500KB
5+ marketing tracking scripts
No Open Graph image set
Generic page title tag
No structured data (JSON-LD)

Sample fix from inside

Fix #6 — One CTA buried below fold
Why it matters: Mobile users won't scroll for a button.
Quick win: Place primary CTA above-fold AND repeat at section breaks.
Inject CTA after every 2-3 sections of long-form copy.

Why ₹299 (and not free)

Free PDFs sit in 47 different "ConvertKit must-haves" folders. They don't get used. Paid workbooks get opened, marked up, and shipped.

I built this from running real audits. Every fix is something I've seen on a real founder's page and watched conversion improve when fixed. ₹299 is roughly $4 USD — less than a sandwich, more than enough skin in the game to make you actually use it.

Three ways to buy. Pick yours.

40-Fix Workbook

₹299

PDF · DIY · this page

40 fixes you ship yourself
30+ pages, instant download
8 categories × 5 fixes
Before/after for each
7-day refund

Brand Clarity Audit

₹999

Done-for-you · 48hr

I run all 40 on your page
10 prioritized fixes for YOUR offer
Before/after copy I write
Customized to your stage
7-day refund

Fix Sprint

₹4,999+

I ship the fixes too · 5-7 days

Audit included
I rewrite copy, hero, CTAs
Mobile flow ship
Lead magnet drafted
7-day post-launch check

FAQ

How do I get the PDF?

Pay via PayPal, then forward the receipt to sourav@beginthings.com. I email you the PDF within 6 working hours (usually under 30 min during IST work hours).

Is this an AI-generated PDF?

No. Sourav wrote the 40 fixes from actual audit work over 2 years. Every fix has been observed on real pages. The before/after examples are paraphrased from real audits (founder identities removed).

Will it work for a non-SaaS landing page?

Yes — the fixes apply to any landing page selling a specific outcome (services, info products, coaching, agency, e-commerce). About 80% of fixes are vertical-agnostic.

What if it doesn't help me?

7-day no-questions refund. Email sourav@beginthings.com within 7 days of purchase, say "refund," and PayPal reverses the transaction. No survey, no guilt.

Can I share it with my team?

Single-license: yes, within your own team. Don't repackage and resell. Don't share publicly. Buying a copy at ₹299 supports the work that makes the next free audit possible.

40 specific landing-page fixes you can ship today.